Photo Tips

The Sony A700 Shines in Extreme Conditions!

Me Ra Koh

I need to catch you up on a very cool thing that has been unfolding!

Remember my crazy trip to NY back in Oct 07? If you didn’t catch it, you can read the post “Welcome to the Revolution” by clicking the title (be sure to check out all the amazing comments people left!)

As a follow up to the NY trip, Sony contacted us during the holidays. They asked us to consider being a part of their new team of Sony icon photographers for their new line of pro cameras and lenses. We were pretty much speechless…totally speechless. This would mean lots of crazy things which I can’t quite share yet. But even though Brian and I were totally flattered, we wanted to have integrity in the decision. So we asked if Sony could first send us the equipment to try out.

If you can believe it, they FedEx’d the equipment to my brother’s place in LA…Christmas Eve. 🙂 Two of every thing for Brian and I to try!

We did a little shooting before going to Vail. And the more I played with the Sony A700 and all the lenses, the more excited I got. Here are a few shots we did around the neighborhood with the kids. Loving the color!!!

Brian caught Blaze in a close up.

And I took the wider frame shot at the same time.

The clarity and sharpness are AWESOME!

When we went to Vail, Brian and I decided to take only Sony gear. All the photos from last week’s post are with the DSLR-A700. But check these out!

Brian is a phenomenal skier. Bottom line, he is the guy that jumps OFF the chairlift and starts skiing downhill to get an applause from those still on the chairlift suffering from shock. 🙂 Our last full day at Vail, Brian came walking out with all his ski gear, IPOD, and backpack full of Sony gear. He wanted to test the equipment in extreme conditions. (Blaze and I stayed back and walked to the park. :))

At over 11,000 feet and 16 degrees with cold, cold winds, look at what Brian shot!

(That’s the lodge we had lunch at when we went up to the summit. Brian went ahead and took the chairlifts that go over those mountains for more intense back country skiing.)

And this last one is one of my favorites!

Brian’s only regret is that he didn’t have extreme skiers with him so he could do shots of people doing jumps and flips. (maybe next time honey! :))

One of the things that excites me most about working with Sony, is how much they seem to value a woman’s perspective on their photography equipment.

We are meeting up with Sony in Vegas, and I have so much to share with them I could burst.

Here’s a favor I have to ask.

Instead of posting your ideas to the blog, will you email me the following at mera@fioria.us.

……….

Whether you’re a parent, aspiring photographer, or pro, what would your dream camera look like? I’m not in any way saying we can make this happen, but Brian and I have some big ideas for the coming year and your input would be great! 🙂

If you’ve ever wanted to voice your wishes for a “dream camera” that makes more sense to you (especially women), email me at mera@fioria.us and tell me what the camera would look and feel like! Tell me what bugs you about the camera you now have. Tell me what you think would make the camera easier. Even tell me what you think sounds silly, but you would LOVE to have in a camera! The more beginner you are the better your feedback because you know first hand what you’re getting stuck on–so don’t hesitate to email me.

I have a ton of ideas, and I would love to hear if your ideas are matching up with mine or better yet, enhancing mine!

With your help, we are pioneering a path for women in the industry!

xoxo-Me Ra

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  1. kelli-Highland park Illinois says:

    Mera,

    Great post! I already sent off my e-mail. It makes so much sense, The possibilities are endless. Who knows maybe Sony will catch on and realize there is a huge segment of the population (women)..that would buy a camera if it were geared toward women. Go get em!

    Kelli

  2. Amanda Mays says:

    Oh man I wish I would have seen these pictures and read something like this a couple of months when I was purchasing a camera.

    I considered Sony but went with a Canon instead because it was hard to find anyone actually using and reviewing the Sony.

  3. Denise says:

    ummmmmmm… THAT. IS. AWESOME. I can’t wait to hear all the exciting details! That shot of blaze is to die for – I love it!

  4. The photos look really nice with the Sony. I haven’t heard much buzz on them yet. I am in the middle of researching to buy new gear for next summer. Perhaps I will give Sony a visit although I am pretty set on Cannon. In the end the camera is just a tool (I have to remember that). I just want a small camera that has the muscle of the big boys. Is that too much to ask?

  5. Oh I forgot to mention..Love the PINK coat..Too CUTE!

  6. Me Ra says:

    Your emails of what your “dream camera” would look and feel like are flooding in! The input is AWESOME and along the same lines of what Brian and I have been thinking! Keep the emails coming!

  7. Michelle says:

    Hey, if you get a chance can you do a posting on some of the different suggestions? I’m so curious to see what everybody had to say!

  8. Cammy says:

    Wow! Amazing shots! May I ask if the photos above were altered in any way in Photoshop or Lightroom, or are those straight from the camera? If they are from the camera that is AMAZING and I think I found my boyfriends anniversary gift =]

  9. OK, this is super exciting! It’s about time for the Nikon/Canon debate to have some competition. New kid on the block looks great so far…LOVE the color saturation. I’m assuming those images are right out of the camera. What an honor to be chosen by Sony…can’t think of 2 better photogs to represent us. I’m going to be thinking long and hard about my camera (Nikon) and get back to you. Just curious…what kind of lenses were you shooting with?

  10. falwyn says:

    An SLR that fits in my pocket. LOL. That’s what I want the most! 🙂 Or at least a little point and shoot that has easy access to white balance, turning off the flash, and aperture, shutter speed and ISO (instead of it being buried in menus, y’know). But especially white balance and turning off the flash. 🙂

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  12. You can capture video in AVCHD or MP4 HD 1080i formats and the 3.0-inch LCD monitor articulates. The sensor is a Sony Exmor APS HD CMOS with 16.2 megapixel resolution. Sensor size is 23.5?15.6mm, (same as the Exmor APS-C CMOS models in the other non full-frame Alphas) and provides a 1.5x crop factor.